Assumed Business Name (DBA)

Assumed Business Name (DBA)

An assumed business name — often called a DBA, or “doing business as” name — lets your business operate under a name different from its legal entity name. A shop, brand, or product line often trades under a DBA while the legal entity behind it keeps its filed name.

DBA rules vary by state and sometimes by county: some places register the name with the state, others with the county, and some require a public notice. We check the rule for your location and prepare the filing for you.

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Sams Business is an independent private service. It is not affiliated with any government agency, Secretary of State office, the IRS, or FinCEN. Not legal or tax advice.